tag:blogger.com,1999:blog-56306138093426031032024-03-05T05:33:52.055-05:00Short Stories from CoachThoughts worth sharing from Founder & Chairman of Hotel Equities, Fred CerroneUnknownnoreply@blogger.comBlogger108125tag:blogger.com,1999:blog-5630613809342603103.post-55546478979339878632022-05-17T11:47:00.000-04:002022-05-17T11:47:17.599-04:00What Legendary Service Means to Me<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6dfnyidUw3tBSn49YORb1CdcL6geMn5V2RrlrqJeBe_XvlFLgZGda4Knha_UL0gvxsE6BCxfyaNfYiDNfiEi5SgIF8e0BATvwTxFghOKNtiNLYWCVd62x0UryVvJC1VFFXCjP4b7Fqx8pOCBnv86S3mc2JTWmVaYtfzo4a7y7Cy_IHH3-4wnig57e/s1080/Untitled%20design-177.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="1080" data-original-width="1080" height="309" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6dfnyidUw3tBSn49YORb1CdcL6geMn5V2RrlrqJeBe_XvlFLgZGda4Knha_UL0gvxsE6BCxfyaNfYiDNfiEi5SgIF8e0BATvwTxFghOKNtiNLYWCVd62x0UryVvJC1VFFXCjP4b7Fqx8pOCBnv86S3mc2JTWmVaYtfzo4a7y7Cy_IHH3-4wnig57e/w309-h309/Untitled%20design-177.png" width="309" /></a></div><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times; font-size: 14pt;">I founded Hotel Equities in 1989, I did so with 2 main targeted objectives;</span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">1 - To build a company that was different and,</span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">2 - To build a company that made a difference in people’s lives.</span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">Recognizing that no company can be all things to all people, we set out directing our focus on our 3 key stakeholders; our guests, our team members, and our owners. We then created a visual of a three-legged stool which represents the fact that no one stakeholder is more important than the others and that without successfully exceeding the expectations of each stakeholder, we would fail at achieving one of our goals of providing "excellence in hospitality."</span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">With those important pieces in place, we set out defining the strategies and objectives of each stakeholder which would allow us to exceed their expectations and clearly define what success would look like. </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">I define legendary service as the ability to create memorable guest experiences which are so extraordinary that they would cause our guests to tell others about them. I call these experiences “unique factors” that are not typically found in par level hospitality environments. </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">Although these team efforts go far beyond the basics of great hospitality experiences, they always include the following level of excellence standards; 1- crisp and clean guest rooms and common area environments, 2- friendly, well-trained team members, 3- well maintained guest rooms and public areas, 4- great curb and arrival appeal, 5- welcome surprises upon arrival, at arrival to guest rooms and F&B outlets, 6- a thriving, expressive, healthy culture featuring engaging team members.</span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">When all these factors come together, magic happens, all stakeholders win and we make a difference in people’s lives. </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;"> </span></span><span style="font-size: x-small;"><span style="font-size: 11pt;"><o:p></o:p></span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-family: times;"><span style="font-size: medium;"><span style="font-size: 14pt;">Hospitably,</span></span></span></p><p class="MsoNormal" style="font-size: 10pt; margin: 0in;"><span style="font-size: medium;"><span style="font-family: times; font-size: 14pt;">Coach </span></span></p><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Hotel Equitieshttp://www.blogger.com/profile/08959201887533708719noreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-65924116653410752132022-04-22T12:39:00.000-04:002022-04-22T12:39:41.809-04:00Guests Aren't Always Right, But They Are Always Guests<p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"></span></p><div class="separator" style="clear: both; text-align: center;"><span style="font-family: times;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi3qOhp83Olm4gyIiw5AO61ntyrcaQeQCtPbz9b0qmXTO9XrEJfZ1h2RtIO2G2Ej5TeBZNC-ECCqQRDUiU-92tRkHmnz8TBZReZtf6Q1TeAksHBeTyy4q7d1qzUqtImzDqRHGkO7Cqd-WW2mkH7XR4EcNfC6-QkIdyoql985rheCeNazstrm184Bikt/s1428/Screen%20Shot%202022-04-22%20at%2012.33.30%20PM.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="976" data-original-width="1428" height="219" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi3qOhp83Olm4gyIiw5AO61ntyrcaQeQCtPbz9b0qmXTO9XrEJfZ1h2RtIO2G2Ej5TeBZNC-ECCqQRDUiU-92tRkHmnz8TBZReZtf6Q1TeAksHBeTyy4q7d1qzUqtImzDqRHGkO7Cqd-WW2mkH7XR4EcNfC6-QkIdyoql985rheCeNazstrm184Bikt/s320/Screen%20Shot%202022-04-22%20at%2012.33.30%20PM.png" width="320" /></a></span></div><span style="font-family: times;"><br />By Fred Cerrone, Founder & Chairman | April 22, 2022<o:p></o:p></span><p></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"> <o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">As a very young general manager, working alone one stormy night, I waited anxiously to greet a final group of guests booked at my hotel. Hours past its scheduled arrival, the tour bus was delayed because of weather and traffic problems. No matter the reason, I knew I'd be greeting and checking in tired, unhappy, and irritable guests, not to mention a frustrated tour leader and an exhausted bus driver. <o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">"Extend hospitality!" I told myself. "After the day they have had, they deserve a warm greeting, a hot shower, fluffy towels, a comfortable bed and a quiet, restful night. You can turn this day around and make a difference for a bus full of people. You can give them a great stay in your hotel." That's what we do in the hotel business!<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">I started my career in my hometown of Boston, Massachusetts as an interim job while I waited to be shipped out to Vietnam. I had other plans for a career, but I fell in love with hospitality. Opportunities opened to me, and I redirected my course. In hospitality, at its heart, I discovered both the joy and the challenge of serving guests. I found my calling.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">Early in my career, I came to understand that, in the hotel business, we welcome all sorts of people as our guests. And even when a guest's view of a situation or the facts of an incident differs from mine, I must remember that this person is my guest. My rule of thumb, throughout my career, is that guests aren't always right, but they are always guests. So, it goes without saying that we treat guests with respect, understanding and fairness.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">As I think back to that tour group on the late-arriving bus, I especially remember the weary and disheveled seniors. I did my best to ignore the grumbling as I greeted each one, handed out keys, unloaded luggage and offered whatever assistance I could. I recruited the night auditor to help me, reminding her to smile, sympathize and give a genuine welcome to our guests. </span><span style="font-family: times;">After all, as I reminded the night auditor, without our guests, neither of us would even be there. </span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">Since that time, more than 50 years ago, I have accumulated two million plus miles on Delta Airlines. I know what it's like to fly across the country, stand in line, rent a car, and get to the hotel late, just as the local restaurants, including the one in the hotel, have closed for the evening, more days than I care to remember. I can feel a guest's pain! Guests are tired, hungry, irritable and sometimes not polite at all. At least they aren't as polite as they usually are or as they want to be. I "get it,” and I want our associates to be trained to "get it" as well.</span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">When I started my own company, I vowed to make a difference, especially with our guests but also with associates and owners. I created not only vision, mission and culture statements, but also twelve value statements. All are included on a commitment card that every associate carries as part of their uniform after going through the company's onboarding training. Value Statement #9 states, "Guests aren't always right, but they are always guests." It impacts everything that we do.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">You may have heard it said that, if a guest leaves the reception desk unhappy, you can rest assured the remainder of their stay will not go well. I firmly believe that statement is a truth in our business but there are often additional opportunities to turn around a guest's attitude and make the stay a win for both the hotel and the guest. <o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">Even a small gesture can make a big impact on a guest's stay. At Hotel Equities, our general managers are trained and authorized to make decisions such as using discretionary funds in the budget to help a guest. Sometimes, in addition to a kind word, the gift of dinner and a glass of wine with fellow travelers can make all the difference.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">At the end of the day, we welcome guests just as they are: cheerful or grumpy, disheveled, tired or ready to party. We're in the business of delivering hospitality in its purest form to one and all. Sometimes our guests may need a change of attitude and that falls into our job description, too! So, smile, be upbeat, be genuine, caring, welcoming and hospitable... they're our guests. We can and we do turn things around to produce a win for our guests, our hotels and ourselves.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;"><br /></span></p><p class="MsoNormal" style="margin: 0in;"><span style="font-family: times;">After all, they're our guests and, right or wrong, they deserve our best.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in;"><o:p><span style="font-family: times;"> </span></o:p></p><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Hotel Equitieshttp://www.blogger.com/profile/08959201887533708719noreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-34953985058180663472022-01-27T10:05:00.000-05:002022-01-28T08:13:55.807-05:00Refresh. Connect. Recharge.<br /><div class="date-posts" style="caret-color: rgb(5, 41, 74); color: #05294a; font-family: Ubuntu;"><div class="post-outer"><div class="post hentry uncustomized-post-template" itemprop="blogPost" itemscope="itemscope" itemtype="http://schema.org/BlogPosting" style="margin: 0px 0px 25px; min-height: 0px; position: relative;"><div class="post-header" style="line-height: 1.6; margin: 0px 0px 1.5em;"><div class="post-header-line-1"></div></div><div class="post-body entry-content" id="post-body-2708738907792297193" itemprop="description articleBody" style="line-height: 1.4; position: relative; width: 600px;"><div class="separator" style="clear: both;"><div class="separator" style="clear: both; text-align: left;"><a href="https://blogger.googleusercontent.com/img/a/AVvXsEjHy0JzKoKDGkP1yU878yqdkAsMmc9xcF8TerSQzpg9FBcTjDDOt_pf11QOry6kauyWG3K6y59WZt1i6l3Apzy6tjEF5i7QcKYNg545KJerAr8q_EdpCpHInc3Q4eF_AAY_xGgRAMYYdLTadDYV79cHCf79ymnGNdG39vTX6129S2AFDM5R-YZyZIab=s3869" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="3692" data-original-width="3869" height="191" src="https://blogger.googleusercontent.com/img/a/AVvXsEjHy0JzKoKDGkP1yU878yqdkAsMmc9xcF8TerSQzpg9FBcTjDDOt_pf11QOry6kauyWG3K6y59WZt1i6l3Apzy6tjEF5i7QcKYNg545KJerAr8q_EdpCpHInc3Q4eF_AAY_xGgRAMYYdLTadDYV79cHCf79ymnGNdG39vTX6129S2AFDM5R-YZyZIab=w200-h191" width="200" /></a></div><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgA0X_FFbSj70FNIwt9YQHS3Cmq-PeQQttPfWizFh7eaXiKeiG-Z_hulZwp5fYLxq1YDjRbdPuITfXLtPkg36lJHZDPvzcIGMpyyDyxUVazLHOKsicbbxCYtMG7kWU0S47OFxALoC7rPM2K/s617/Braves+Champions+2.JPG" imageanchor="1" style="clear: left; color: #7a7a7a; float: left; margin-bottom: 1em; margin-right: 1em; text-decoration: none;"><br /></a></div><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">Dear</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">friends, partners, & associates,</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">What an </span><span class="s2" style="line-height: 13.199999809265137px;">eventful</span><span class="s2" style="line-height: 13.199999809265137px;"> past few months</span><span class="s2" style="line-height: 13.199999809265137px;">, in which</span><span class="s2" style="line-height: 13.199999809265137px;"> much has happened! </span><span class="s2" style="line-height: 13.199999809265137px;">We are </span><span class="s2" style="line-height: 13.199999809265137px;">coming </span><span class="s2" style="line-height: 13.199999809265137px;">off of</span><span class="s2" style="line-height: 13.199999809265137px;"> the holiday </span><span class="s2" style="line-height: 13.199999809265137px;">season</span><span class="s2" style="line-height: 13.199999809265137px;">, </span><span class="s2" style="line-height: 13.199999809265137px;">with having </span><span class="s2" style="line-height: 13.199999809265137px;">recently</span><span class="s2" style="line-height: 13.199999809265137px;"> celebrated Christmas, the New Year, </span><span class="s2" style="line-height: 13.199999809265137px;">Martin Luther King Jr. Day, </span><span class="s2" style="line-height: 13.199999809265137px;">the </span><span class="s2" style="line-height: 13.199999809265137px;">Atlanta Braves winning the World Series and the Georgia Bulldogs </span><span class="s2" style="line-height: 13.199999809265137px;">taking home the National </span><span class="s2" style="line-height: 13.199999809265137px;">College Football </span><span class="s2" style="line-height: 13.199999809265137px;">Championship trophy! What a </span><span class="s2" style="line-height: 13.199999809265137px;">moment</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">in </span><span class="s2" style="line-height: 13.199999809265137px;">time and </span><span class="s2" style="line-height: 13.199999809265137px;">sports history for </span><span class="s2" style="line-height: 13.199999809265137px;">us here in </span><span class="s2" style="line-height: 13.199999809265137px;">Atlanta.</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">While</span><span class="s2" style="line-height: 13.199999809265137px;"> it</span><span class="s2" style="line-height: 13.199999809265137px;"> is important to be grateful and </span><span class="s2" style="line-height: 13.199999809265137px;">take time to </span><span class="s2" style="line-height: 13.199999809265137px;">acknowledge </span><span class="s2" style="line-height: 13.199999809265137px;">our blessings</span><span class="s2" style="line-height: 13.199999809265137px;">, </span><span class="s2" style="line-height: 13.199999809265137px;">we must continue to recognize the </span><span class="s2" style="line-height: 13.199999809265137px;">fact that there are </span><span class="s2" style="line-height: 13.199999809265137px;">remaining ripple effects </span><span class="s2" style="line-height: 13.199999809265137px;">of the pandemic </span><span class="s2" style="line-height: 13.199999809265137px;">o</span><span class="s2" style="line-height: 13.199999809265137px;">n</span><span class="s2" style="line-height: 13.199999809265137px;"> the</span><span class="s2" style="line-height: 13.199999809265137px;"> hospitality</span><span class="s2" style="line-height: 13.199999809265137px;"> industry</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">as well as all other industries</span><span class="s2" style="line-height: 13.199999809265137px;">. It has been 2 years since</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">Hotel Equities last met in person as a </span><span class="s2" style="line-height: 13.199999809265137px;">leadership </span><span class="s2" style="line-height: 13.199999809265137px;">team</span><span class="s2" style="line-height: 13.199999809265137px;">. </span><span class="s2" style="line-height: 13.199999809265137px;">Due to the pandemic, </span><span class="s2" style="line-height: 13.199999809265137px;">2021 was the first time in 32 years that we did not have an </span><span class="s2" style="line-height: 13.199999809265137px;">in person </span><span class="s2" style="line-height: 13.199999809265137px;">Annual </span><span class="s2" style="line-height: 13.199999809265137px;">Leadership </span><span class="s2" style="line-height: 13.199999809265137px;">Conference</span><span class="s2" style="line-height: 13.199999809265137px;">.</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">The</span><span class="s2" style="line-height: 13.199999809265137px;"> c</span><span class="s2" style="line-height: 13.199999809265137px;">onference is intended to bring everyone together in one place over the course of a few days to participate in team building and training sessions. The events and activities </span><span class="s2" style="line-height: 13.199999809265137px;">have </span><span class="s2" style="line-height: 13.199999809265137px;">been in </span><span class="s2" style="line-height: 13.199999809265137px;">the </span><span class="s2" style="line-height: 13.199999809265137px;">planning </span><span class="s2" style="line-height: 13.199999809265137px;">stage </span><span class="s2" style="line-height: 13.199999809265137px;"></span><span class="s2" style="line-height: 13.199999809265137px;">for</span><span class="s2" style="line-height: 13.199999809265137px;"> months </span><span class="s2" style="line-height: 13.199999809265137px;">and</span><span class="s2" style="line-height: 13.199999809265137px;"> are aimed to further develop </span><span class="s2" style="line-height: 13.199999809265137px;">the </span><span class="s2" style="line-height: 13.199999809265137px;">strengths of </span><span class="s2" style="line-height: 13.199999809265137px;">attendee</span><span class="s2" style="line-height: 13.199999809265137px;">s, and to take the time in-person</span><span class="s2" style="line-height: 13.199999809265137px;">,</span><span class="s2" style="line-height: 13.199999809265137px;"> to express </span><span class="s2" style="line-height: 13.199999809265137px;">our </span><span class="s2" style="line-height: 13.199999809265137px;">gratitude</span><span class="s2" style="line-height: 13.199999809265137px;"> for your efforts during these turbulent times</span><span class="s2" style="line-height: 13.199999809265137px;">.</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">There is nothing like face-to-face interactions to help build lasting relationships and a healthy company culture. While Zoom meetings </span><span class="s2" style="line-height: 13.199999809265137px;">are a reasonably effective alternative tool, they are just not the same </span><span class="s2" style="line-height: 13.199999809265137px;">as face</span><span class="s2" style="line-height: 13.199999809265137px;">-to-face interactions. </span><span class="s2" style="line-height: 13.199999809265137px;">At</span><span class="s2" style="line-height: 13.199999809265137px;"> the end of the day, we </span><span class="s2" style="line-height: 13.199999809265137px;">all </span><span class="s2" style="line-height: 13.199999809265137px;">want to feel connected</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">to a winning team </span><span class="s2" style="line-height: 13.199999809265137px;">an</span><span class="s2" style="line-height: 13.199999809265137px;">d an</span><span class="s2" style="line-height: 13.199999809265137px;">important part of an organization that truly</span><span class="s2" style="line-height: 13.199999809265137px;"> cares</span><span class="s2" style="line-height: 13.199999809265137px;"> about its </span><span class="s2" style="line-height: 13.199999809265137px;">team </span><span class="s2" style="line-height: 13.199999809265137px;">members.</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">With that being said, we are excited </span><span class="s2" style="line-height: 13.199999809265137px;">about </span><span class="s2" style="line-height: 13.199999809265137px;">the new opportunities 2022 </span><span class="s2" style="line-height: 13.199999809265137px;">has to offer</span><span class="s2" style="line-height: 13.199999809265137px;">! This year’s Annual Conferenc</span><span class="s2" style="line-height: 13.199999809265137px;">e will take place at the Renaissance Atlanta Waverly Hotel & Convention Center from February 15 – 17, 2022. The theme of the event</span><span class="s2" style="line-height: 13.199999809265137px;"> is</span><span class="s2" style="line-height: 13.199999809265137px;"> “United | </span><span class="s3" style="font-style: italic; line-height: 13.199999809265137px;">Refresh. Connect. Recharge.</span><span class="s2" style="line-height: 13.199999809265137px;">”</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">Brad and I, as well as the entire </span><span class="s2" style="line-height: 13.199999809265137px;">Above-Property Leadership Team</span><span class="s2" style="line-height: 13.199999809265137px;">,</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">are</span><span class="s2" style="line-height: 13.199999809265137px;"> extremely excited to host </span><span class="s2" style="line-height: 13.199999809265137px;">this conference</span><span class="s2" style="line-height: 13.199999809265137px;"> for you</span><span class="s2" style="line-height: 13.199999809265137px;">.</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">W</span><span class="s2" style="line-height: 13.199999809265137px;">e are all looking forward to meeting our first-time attendees and finally having the opportunity to match a face to a name. </span><span class="s2" style="line-height: 13.199999809265137px;">A quote</span><span class="s2" style="line-height: 13.199999809265137px;"> I</span><span class="s2" style="line-height: 13.199999809265137px;"> refer to whenever I think about a collective team effort is, “Life has a tendency </span><span class="s2" style="line-height: 13.199999809265137px;">to match the input of effort with output of results.” </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">I would be remis</span><span class="s2" style="line-height: 13.199999809265137px;">s if I did not take the time to thank you for your extra efforts in </span><span class="s2" style="line-height: 13.199999809265137px;">helping us </span><span class="s2" style="line-height: 13.199999809265137px;">“keep the door</span><span class="s2" style="line-height: 13.199999809265137px;">s</span><span class="s2" style="line-height: 13.199999809265137px;"> open” </span><span class="s2" style="line-height: 13.199999809265137px;">while attempting to get</span><span class="s2" style="line-height: 13.199999809265137px;"> to a better place. </span><span class="s2" style="line-height: 13.199999809265137px;">I realize it has not been an</span><span class="s2" style="line-height: 13.199999809265137px;"> easy </span><span class="s2" style="line-height: 13.199999809265137px;">journey</span><span class="s2" style="line-height: 13.199999809265137px;"> and </span><span class="s2" style="line-height: 13.199999809265137px;">has required extra</span><span class="s2" style="line-height: 13.199999809265137px;"> time and dedication on your end.</span><span class="s2" style="line-height: 13.199999809265137px;"></span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">Thank you for what you do to help </span><span class="s2" style="line-height: 13.199999809265137px;">us</span><span class="s2" style="line-height: 13.199999809265137px;"> in our attempt to be an extraordinary lodging company.</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">I pray that e</span><span class="s2" style="line-height: 13.199999809265137px;">ach of you have</span><span class="s2" style="line-height: 13.199999809265137px;"> a </span><span class="s2" style="line-height: 13.199999809265137px;">safe, </span><span class="s2" style="line-height: 13.199999809265137px;">hassle-free travel </span><span class="s2" style="line-height: 13.199999809265137px;">experience </span><span class="s2" style="line-height: 13.199999809265137px;">and </span><span class="s2" style="line-height: 13.199999809265137px;">that you </span><span class="s2" style="line-height: 13.199999809265137px;">arrive with a </span><span class="s2" style="line-height: 13.199999809265137px;">heightened sense of </span><span class="s2" style="line-height: 13.199999809265137px;">excitement and enthusiasm </span><span class="s2" style="line-height: 13.199999809265137px;">which results</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">in </span><span class="s2" style="line-height: 13.199999809265137px;">an</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">fun and</span><span class="s2" style="line-height: 13.199999809265137px;"> rewarding experience for everyone involved.</span><span class="s2" style="line-height: 13.199999809265137px;"> </span><span class="s2" style="line-height: 13.199999809265137px;">(John 13:34-35)</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span style="line-height: 14.399999618530273px;"> </span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">Hospitably,</span></p><p style="caret-color: rgb(0, 0, 0); color: black; line-height: 14.399999618530273px; margin-bottom: 0px; margin-top: 0px;"><span class="s2" style="line-height: 13.199999809265137px;">Coach</span></p></div></div></div></div><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Hotel Equitieshttp://www.blogger.com/profile/08959201887533708719noreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-27087389077922971932021-11-10T15:29:00.002-05:002021-11-10T15:29:25.871-05:00Lessons Learned from the 2021 World Series Championship<div class="separator" style="clear: both; text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgA0X_FFbSj70FNIwt9YQHS3Cmq-PeQQttPfWizFh7eaXiKeiG-Z_hulZwp5fYLxq1YDjRbdPuITfXLtPkg36lJHZDPvzcIGMpyyDyxUVazLHOKsicbbxCYtMG7kWU0S47OFxALoC7rPM2K/s617/Braves+Champions+2.JPG" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="617" data-original-width="616" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgA0X_FFbSj70FNIwt9YQHS3Cmq-PeQQttPfWizFh7eaXiKeiG-Z_hulZwp5fYLxq1YDjRbdPuITfXLtPkg36lJHZDPvzcIGMpyyDyxUVazLHOKsicbbxCYtMG7kWU0S47OFxALoC7rPM2K/w199-h200/Braves+Champions+2.JPG" width="199" /></a></div>It has been an incredible week for the city of Atlanta. There seems to be more buzz in the city, a sense of unity and excitement that I feel is long-overdue. For the first time in 26 years, Atlanta’s favorite baseball team, The Atlanta Braves, took home the World Series Champion title. This is a big deal for lovers of the sport of course, but it means so much more than just that to me. <div><br /></div><div>I am an avid baseball lover and have been for as long as I can remember. I am blessed to have a grandson who plays for a team you may have heard of before… and no, it’s not the Braves. He plays for the Texas Rangers, but it is fun to see the passion and love for the sport “runs in the family.”</div><div><br /></div><div>I was lucky in the fact that my first baseball coach was a great male role model. His influence and guidance extended far beyond the chalk lines on the baseball field; he genuinely cared about us. He served as a leader, and a great one at that. The lessons he taught us on the field became the framework of how we lead our lives off the field.</div><div><br /></div><div>Everyone at Hotel Equities knows me by Coach first, Fred second. As a leader, I take it as a personal responsibility to serve as a dispenser of hope to all those around me. I encourage you to do the same, because you have influence as well. </div><div><br /></div><div>Once a month, I host a Zoom call, in which over 100 corporate team members dial in. With all the technicalities and effort that goes into hosting an “online event” of any size, one might ask if it’s worth the trouble. My answer to that question is I would not have it any other way.</div><div><br /></div><div>Maintaining a healthy company culture is the number one thing that keeps me up at night. While I can’t be there to see what associates are up to around the clock, in these monthly meetings I get to express how much each associate means to me and give them the pep talk they need before they “run back onto the field.”</div><div><br /></div><div>I am absolutely overjoyed to see my favorite team (apart from the Texas Rangers) take home a well-deserved championship trophy. It reminds me that the lessons I learned in baseball are applicable to just about everything else in life.
Lastly, as we approach Thanksgiving, I would like to mention that I am grateful for you.
Please stay safe and have a wonderful holiday with your loved ones. </div><div><br /></div><div>Hospitably,</div><div>Coach</div><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-26625292730280965802020-11-24T09:18:00.000-05:002020-11-24T10:43:43.743-05:00Happy Thanksgiving<p>To my family, friends and co-workers;
</p><p>
This past week and a half has been, personally for me, the most difficult of 2020… a year we can all agree has by its very nature been tough on all of us.
</p><p>
I have been diagnosed with “walking pneumonia” which has sapped me of much of my energy and leaves me out of breath following any amount of physical activity, including walking. I was tempted to feel sorry for myself. I wanted to focus on the accumulation of personal health issues as well as business challenges and ongoing head-winds therein. Honestly, I have been tempted to just focus on all of the negatives in life. But, then I decided instead of hosting a pity party, I would pray.
</p><p>
When I prayed, God put the book of Isaiah on my heart. Specifically, Isaiah 41:10—'Fear <em>not, for I am with you; be not dismayed, for I am your God; I will strengthen you, I will help you, I will uphold you with my righteous right hand.</em>' As a result, God revealed several truths to me. Namely, that we are going to get through these tough times. We are going to persevere. We are going to come out even stronger on the other side. Why? Because God is with us and because God is our strength, comfort and guide. (Proverbs 3:5-6).
</p><p>
I am grateful to live in a nation where we have the freedom to express our religious liberties and personal faith. I pray regularly that I will have the courage to speak out and confront the enemies of our freedom as our forefathers once did. Because of their heroism and sacrifices, you and I benefit and for that I am deeply grateful. It’s a reminder for me that one day we will be held accountable before God for our actions and I am convinced that we will be asked the following two questions; [1] What did you do about my Son whom I sent to die for you? and [2], what did you do with the gifts and talents that I gave you?</p><p>
Although we don’t have any control over how our life story begins, we do have a say in how it ends. Are you making the most of your time?</p><p>
As we approach this Thanksgiving, one of my favorite holidays of the year, I would be remiss if I didn’t mention that <em>you</em> are one of the things that I am most thankful for.
</p><p>
Please stay healthy and safe.
</p><p>
Fred [Coach]
</p><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0Atlanta, GA, USA33.7489954 -84.38798245.4387615638211528 -119.5442324 62.059229236178844 -49.2317324tag:blogger.com,1999:blog-5630613809342603103.post-73654070366674436392020-04-02T15:52:00.000-04:002020-04-02T18:57:00.206-04:00Leading During Difficult Times<div style="-webkit-text-stroke-width: 0px; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
<div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">
<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">The
world we live in right now is filled with uncertainty. The coronavirus
[COVID-19] pandemic has changed the way we live, work, play, think and even
worship. It has impacted every area of our lives and has caused a great deal of
fear. The number one source of fear is the fear of the unknown. If we are
totally honest, each of us have significant doses of that currently. At times
our lives seem surreal. I have to admit that I wake up on occasion asking, did
that just really happen? </span></div>
</div>
<div style="-webkit-text-stroke-width: 0px; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
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<div style="-webkit-text-stroke-width: 0px; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">As
leaders, we are frustrated by not having answers to all the questions we
typically can easily respond to with a reasonable amount of certainty. Not so
today, under current circumstances. No one knows what the future holds in
regards to the Coronavirus. Everywhere we look we see that everything that we
once knew to be true has changed. The way we do business has changed, the way
our children are taught has changed, even the restaurants we frequent have been
forced to change the way they do business. Consistency brings comfort,
inconsistency causes fear. </span></div>
<div style="-webkit-text-stroke-width: 0px; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">
<br /></div>
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<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">As
leaders, we would all like to think that in the midst of a crisis we would be
brave. I love this definition of courage; “Courage is not the absence of fear,
but rather the determination that something else is more important than fear.” [Ambrose
Redmoon] </span></div>
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<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">Consistent,
strong leadership is one of the keys to having a successful business and
winning team. We are blessed to have a strong leadership team which has a
tremendous amount of experience and a strong will to succeed along with a deep
desire to do the right thing. Most importantly, they care deeply for those they
have been given the responsibility to lead.</span></div>
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<div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">
<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">Here are some things we know to be
true; Nobody has experienced anything quite like this; God loves us and desires
to have a personal relationship with us; He promises to guide and protect us;
My favorite bible verse that I often reach for during times of trouble is
Proverbs 3:5-6, “Trust in the Lord with all your heart, lean not on your own
understanding. In all your ways acknowledge Him, and He will make your paths
straight.” When I am fearful, this is the verse that I can count on to help
curb my fears.</span><span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">During
difficult times new leaders emerge, step up to the plate and make those
difficult decisions that have to be made for the good of everyone. They lead
with purpose and integrity. They care deeply for those they lead. Douglas
MacArthur once said, “A true leader has the confidence to stand alone, the
courage to make tough decisions, and the compassion to listen to the needs of
others. He does not set out to be a leader, but becomes one by the equality of
his actions and the integrity of his intent."</span></div>
</div>
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<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">Hospitably,</span></div>
</div>
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<div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">
<span style="font-family: "calibri light" , sans-serif; font-size: 12pt;">Coach</span></div>
</div>
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<b></b><i></i><u></u><sub></sub><sup></sup><strike></strike><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-55767051147536913632019-06-13T14:46:00.000-04:002019-06-13T14:46:41.822-04:00Learning to Succeed<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6VhGEG3DlB1tr4NgsKQuvYCMdrXt1DT0u2JZKQj2wu2CX7C01Cp5nvmi8PcDMwNl88rsdVAvSpbVppK6b6by8Btgb4dhQV_ZZKbpX2FUYFjsSdUGSV3je5zzTvNH29y_0msfBkHKB3sJn/s1600/MDP+class+%252310-2019.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="801" data-original-width="1600" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6VhGEG3DlB1tr4NgsKQuvYCMdrXt1DT0u2JZKQj2wu2CX7C01Cp5nvmi8PcDMwNl88rsdVAvSpbVppK6b6by8Btgb4dhQV_ZZKbpX2FUYFjsSdUGSV3je5zzTvNH29y_0msfBkHKB3sJn/s400/MDP+class+%252310-2019.jpg" width="400" /></a></div>
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This past week, Hotel Equities graduated its tenth class from the Management Development Program [MDP]. This program is one of five current training programs being offered, with a sixth in the pipeline. MDP follows in line with Hotel Equities’ third Value Statement, “Hire an attitude and teach them the business.” Learning and development is defined as “improving group and individual performance by honing skills and increasing knowledge”. During the Management Development Program, individuals must complete twenty-two self-directed modules that provide them an insight into the operational side of working in a hotel. In addition to the modules, they each must complete a self-designed and implemented project which either increases revenue or decreases expenses at their hotel equal to the approximate cost of their training.<br />
<br />
I can’t over emphasize how critical it is to seek opportunities to continue education in order to grow both personally and in your career development. I truly believe that training is a key stepping stone to our long term success.<br />
<br />
All of the training programs offered at Hotel Equities are taught through experiential learning, defined as the process of learning through experience. Research shows that there are three reasons why experiential learning is most effective; [1] it accelerates learning, [2] it increases levels of engagement with others and [3] it enables self-paced personalized learning.<br />
<br />
Aristotle said it best. “The roots of education are bitter, but the fruit is sweet.”<br />
<br />
I say all of this to encourage you to always take the opportunity to learn as much as you can, as often as you can. Try to become a bit better at what you do each and every day. I encourage you to find a mentor who will help you throughout each stage in your life. Read a lot and learn through other people’s experiences, as well as your own. One of my personal mentors once told me, “You ought to learn from the mistakes of others, since you’re unlikely to live long enough to make them all on your own”.<br />
<br />
Here’s to your personal learning and development program.<br />
<br />
Hospitably,<br />Coach<br /></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-61075399048430115992019-03-05T13:55:00.001-05:002019-03-05T14:00:16.795-05:00Money Well Spent<br />
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<div class="MsoNormal">
This February, Hotel Equities held our Annual GM/DOS
Conference in Birmingham, Alabama. The conference brings everyone together in
one location to participate in team building and training sessions to further develop
their skills and talents, to recognize and celebrate successes and to look
ahead to the future.</div>
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<o:p></o:p></div>
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A lot of time and resources are spent planning and executing
these events, so we want to ensure all attendees have a positive experience.
Therefore, we always ask for their feedback afterwards. As I reflect on the
week’s events and continue to receive feedback from the attendees, it’s clear
that bringing everyone together is <i>money well spent</i>. <o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
During past downturns in the economy, when nearly all
hospitality companies were eliminating their annual conferences, HE viewed this
time as an opportunity to show our leaders how committed we were to their
growth and well-being by continuing to have our leadership retreats. One of the
key aspects of the retreat is for the participants to meet new folks who are
peers, to share new ideas and build comradery. When things begin to get
off-track at the property level, GM’s are more likely to call a peer to discuss
how they might have handled a similar situation. Having someone who is going
through something similar is extremely important in this industry. Also,
learning alongside your peers can often be energizing to leaders.<o:p></o:p></div>
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We like to celebrate successes and recognize those who have
gone above and beyond. HE holds an award’s night at every conference, rewarding
different individuals and properties throughout the portfolio for a job well
done. Seeing peers cross the stage to pick up well-deserved awards is
motivating to many individuals and encourages them to commit to work harder and
smarter to get on stage next year. <o:p></o:p></div>
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<br /></div>
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The conference allows the home office coaching staff to
share their experience and wisdom in dealing with complicated issues. This
year, we also had the opportunity to introduce our new strategic alliance
partner from Virtua Partners’ team to the associates in attendance. <o:p></o:p></div>
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<div class="MsoNormal">
The conference was a successful event and just like every
year, we look forward to the next one and all that we will learn from it. One
of Hotel Equities’ 12 value statements asks the question, “If it were my money
would I spend it?” The resounding answer regarding this year’s Leadership
summit is, Yes!<o:p></o:p></div>
<br />
<br />
Hospitably Yours,<br />
Coach<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-6514989475720908112018-11-26T13:13:00.000-05:002018-11-26T13:13:01.243-05:00We Want You
<br />
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<div style="margin: 0px;">
<span style="margin: 0px;">I’m proud to say that Hotel
Equities kicked off our company-wide military recruitment initiative this year.
Through the process, I was happy to learn that HE already has many great former
service members working with us. Active duty, veterans, and military spouses,
you are all uniquely qualified for this industry. After all, that’s how I got
my start… </span></div>
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<span style="margin: 0px;"><br /></span></div>
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<i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;">I joined the United States Marine
Corps Reserves during a time when the Vietnam War was expanding. I served a
total of six years. I went to Parris Island for Boot Camp and then, after Basic
Training, went to Advanced Infantry training and </span></i><i style="mso-bidi-font-style: normal;"><span style="font-size: 11pt; margin: 0px;">Jungle</span></i><i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;"> Warfare
training at Camp Lejeune in North Carolina. The recruiting sergeant told me
that my reserve unit would be activated and would spend approximately 13 months
in Vietnam. I was also told that following a two-year tour of active duty, I
would be re-assigned to my reserve unit, have the opportunity to return to
college and, upon completion, would have the opportunity to apply for </span></i><i style="mso-bidi-font-style: normal;"><span style="font-size: 11pt; margin: 0px;">Officer’s Candidate School</span></i><i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;">.</span></i></div>
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<i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;"><br /></span></i></div>
<div style="margin: 0px;">
<i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;">Upon completion of our
training and just prior to my unit being shipped out to Vietnam, 10 members of
our unit, including myself, were given orders to return to my hometown of
Boston to help ready equipment and supplies to be shipped alongside us
overseas. After the completion of the readying of our gear and while we were
still awaiting our Vietnam assignment orders, we were given permission by our
commanding officer to look for temporary work as long as we stayed in shape and
called in to the base every day. We were assured by our CO that we could be
leaving any day. Because I was honest in saying that I might be leaving for
Vietnam soon, no one would hire me.</span></i></div>
<div style="margin: 0px;">
<i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;"><br /></span></i></div>
<div style="margin: 0px;">
<i style="mso-bidi-font-style: normal;"><span style="color: windowtext; font-size: 11pt; margin: 0px;">My uncle Al, who worked for
Sheraton, helped me get a job interview at the Sheraton Boston Hotel and, while
still awaiting my unit’s orders of deployment, I worked at the hotel as a mail
and information clerk. For some unknown reason, our orders of assignment to
Vietnam never came. Here I am 50 years later, still excited about the hotel
business and enjoying the hospitality industry as much as I did at the start. I
am forever thankful that the General Manager of the hotel, Mr. Max Dean, took a
chance and hired me.</span></i></div>
<div style="margin: 0px;">
<br /></div>
<div style="margin: 0px;">
Hospitably Yours,</div>
<div style="margin: 0px;">
Coach</div>
<b></b><i></i><u></u><sub></sub><sup></sup><strike></strike><b></b><b></b><i></i><i></i><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-13983967165698891782018-07-27T15:32:00.003-04:002018-07-27T15:32:18.405-04:00Developing Leaders, Changing Lives
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<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">This week</span><span style="font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">,<span style="background: white; color: #181818; margin: 0px;"> we
celebrated our Management Development Program (MDP) graduating class. As their
final assignment, each member gave a presentation to our leadership team,
providing an overview of the individual projects they completed during the </span>nine<span style="background: white; color: #181818; margin: 0px;">-month course. I’m always impressed by
the level of professionalism these associates develop over the short period of
time they are in MDP, but this week’s presentations were something to write
home about (or in this case, to blog about)! </span></span></div>
<br />
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">When the presentations were finished, I found
myself downloading with the rest of my team, discussing the great projects we</span><span style="font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">’d<span style="background: white; color: #181818; margin: 0px;"> heard. Even more so, discussing the
level of talent each of the associates possess and the unique skillsets they
each bring to the table because of their diverse backgrounds. </span></span></div>
<br />
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">Some of you may know that I was a student of
Sheraton’s hotel management training program early in my career and my
experience was life</span><span style="font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">-<span style="background: white; color: #181818; margin: 0px;">changing. </span>It<span style="background: white; margin: 0px;"> <span style="color: #181818; margin: 0px;">resulted in my own
passion for developing others, though at the time</span>,<span style="color: #181818; margin: 0px;"> I had no idea to what extent that vision would become
reality. </span></span></span></div>
<br />
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">Today, Hotel Equities has an extensive offering
of world-class hotel management training programs available to associates,
students and recent college graduates interested in continuing their growth in
the hospitality industry. I have stories of one-on-one mentoring experiences
throughout the years, and stories of HE’s training program graduates…
housekeepers becoming senior vice presidents </span><span style="font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">and<span style="background: white; margin: 0px;"> <span style="color: #181818; margin: 0px;">doormen becoming award-winning general managers. </span></span></span></div>
<br />
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">As leaders, it’s our job to develop others and
to never allow an associate’s potential to go unnoticed. I hope you are taking
an active interest in the growth and success of those you lead.</span><span style="font-family: Calibri;"> </span></div>
<br />
<div style="margin: 0px;">
<span style="background-color: white; color: #004000; font-family: "Arial",sans-serif; font-size: large;"></span><br /></div>
<br />
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">Hospitably,</span></div>
<div style="margin: 0px;">
<span style="background: white; color: #181818; font-family: "Arial",sans-serif; font-size: 14pt; margin: 0px;">Fred</span></div>
<b></b><i></i><u></u><sub></sub><sup></sup><strike></strike><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-81656061464617634322018-04-17T16:54:00.001-04:002018-04-17T17:02:09.496-04:00WHAT ON EARTH AM I HERE FOR? <span style="font-size: large;">Have you ever asked yourself “Why am I here?”</span><br />
<span style="font-size: large;"></span><br />
<span style="font-size: large;">I think it’s a question that surfaces in each of us
at some point in our life. I call it the search for
significance. We hope that when we leave this earth, we will have made a
difference. </span><br />
<span style="font-size: large;"><br /></span>
<span style="font-size: large;">Life shouldn’t be just about making more money, buying a
bigger home or having a selection of cars in the garage. It may include those
things, but it must be more. </span><br />
<span style="font-size: large;"></span><br />
<span style="font-size: large;">First, we must recognize our strengths, based on our
God-given gifts and talents. Then we must choose to utilize those strengths by developing a servant
attitude whereby we can help others improve their lot. Until we begin to
utilize our gifts in that manner, we typically feel empty, restless
and uncertain of our true calling and purpose. </span><br />
<span style="font-size: large;"></span><br />
<span style="font-size: large;">Beyond our family and friends, we have the greatest opportunity to influence others at our
place of work… guests/customers, fellow associates, subordinates,
bosses, peers, vendors, owners, competitors and the like. The ultimate reward is the
opportunity to make a
meaningful, significant and positive
difference in their lives.</span><br />
<div>
<span style="font-size: large;"><br /></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBjUcQzEKs-XmqnJTlfQOJlFowmHZwasu-xCp6k3YQnnX2Tc-C-ivSbvEFHglqeFiG6UfNrooGxnp4qL-r_IwTJuwmdSxYlXctQKgK3oMUkfW_Fj2tVa4AVh8M2clSya5kX0oiu5TGNeYc/s1600/Superheroes.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="1068" data-original-width="1600" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBjUcQzEKs-XmqnJTlfQOJlFowmHZwasu-xCp6k3YQnnX2Tc-C-ivSbvEFHglqeFiG6UfNrooGxnp4qL-r_IwTJuwmdSxYlXctQKgK3oMUkfW_Fj2tVa4AVh8M2clSya5kX0oiu5TGNeYc/s320/Superheroes.jpg" width="320" /></a></div>
<div>
<br /></div>
<span style="font-size: large;">Once we embrace our gifts and talents and find a
workplace where we can
exercise them in a manner which
lifts others, we are made whole. Only then do we
discover the real reason why we are here.</span><br />
<span style="font-size: large;"><br /></span>
<br />
<div style="margin: 0px;">
<span style="font-size: large;">Hospitably, </span></div>
<div style="margin: 0px;">
<span style="font-size: large;">Fred</span></div>
<div style="margin: 0px;">
<span style="font-family: "calibri";">
</span></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-25620538779582841652017-06-22T12:59:00.001-04:002017-06-22T13:11:05.410-04:00Tools of a Leader: "Stick With It!"<br />
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "calibri";">I was recently asked what
quality I have that I felt most attributed to my career. My response was easy,
it’s my ability to <i>stick with it</i>. I have considered throwing in the
towel on a project many times<span style="color: red;">,</span> but my drive to
see things through always wins out. </span></span></div>
<br />
<div style="margin: 0in 0in 0pt;">
<div style="border-image: none;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjfPbm_uNGAtUvHnjIImqm_nBU1_UYvV7EW0GlRWHkrLFIhmLIj1VjfoxnLTpKuSY3u9v3uyZSjGKd_0KDNPQKMrHETdjNFu19bMD4vgOhDULctC7_PNFDUsbnB_YAyzd3jU_lrdctfTX7E/s1600/HIL30346GAADSP_007.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="667" data-original-width="1000" height="212" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjfPbm_uNGAtUvHnjIImqm_nBU1_UYvV7EW0GlRWHkrLFIhmLIj1VjfoxnLTpKuSY3u9v3uyZSjGKd_0KDNPQKMrHETdjNFu19bMD4vgOhDULctC7_PNFDUsbnB_YAyzd3jU_lrdctfTX7E/s320/HIL30346GAADSP_007.jpg" width="320" /></a><span style="font-size: 12pt;"><span style="font-family: "calibri";">At this point in my <span style="color: black;">career, </span>I know that <span style="color: black;">any good deal dies ten deaths before it comes to life. For instance, our
<em>Hampton Inn & Suites </em><em>by Hilton-Atlanta Perimeter
Dunwoody</em> nearly never got off the ground.
However, the hotel celebrated its one-year
anniversary this month and today it ranks #2 out of 174 hotels in Atlanta on
TripAdvisor.</span> </span></span></div>
</div>
<br />
<div style="margin: 0in 0in 0pt;">
<div style="border-image: none;">
<span style="font-size: 12pt;"><span style="font-family: "calibri";">While it wasn’t always easy
for me to accept the lengthy delays, I did gain another valuable quality<span style="color: red;">:</span> patience<span style="color: black;">. Deals won’t</span> always come to fruition in your time frame, but they will when the time is right.</span></span></div>
</div>
<br />
<div style="margin: 0in 0in 0pt;">
<div style="border-image: none;">
<span style="font-size: 12pt;"><span style="font-family: "calibri";">Do your research, involve
your team of experts, don’t take rejection personally, practice patience and if
you believe<span style="color: black;"> in the project, <i>stick with it</i>!</span></span></span><br />
<span style="font-family: Calibri;"><br /></span></div>
</div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-75001904532217747782017-04-25T10:48:00.003-04:002017-04-25T11:40:26.801-04:00Never Work a Day in your Life<br />
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<span style="font-family: "calibri";">I know I’m a lucky man. For more than 40 years, I have loved
my job.<span style="mso-spacerun: yes;"> </span>As many of you may know, I took
a post at a hotel in Boston, my home town, while waiting to go to Vietnam.<span style="mso-spacerun: yes;"> </span>Orders changed, my unit wasn’t called up, I
found my passion in hospitality and I’ve been in the business ever since. </span></div>
</div>
</div>
</div>
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<span style="font-family: "calibri";">Look at our associates pictured throughout </span><a href="http://www.hotelequities.com/files/1952/2017_Spring_Herald_-_English_Edition.pdf"><span style="color: #0563c1; font-family: "calibri";">our
recent newsletter</span></a><span style="font-family: "calibri";">. From award winners to volunteers involved in community
service, I see the faces of people who I think have also found their
passion.<span style="mso-spacerun: yes;"> </span>Wise men from Confucius to my
grandfather have shared the same advice. “Choose a job you love, and you will
never have to work a day in your life.”</span></div>
</div>
</div>
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<tr><td style="text-align: center;"><div style="border-image: none;">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMm9l2dUWjkuDqDsLxBRP2Po7MRX6iWK8aJ2vRYWZdW9uU-JxppJoH9_vxaEQo2KkRaBFSqgmox8xI0h2NDLOoFJFnJfTDxfX9GVie46huYa6PWapaI2SSwtJEQ9nXwZ_fskjSV06MV1DM/s1600/MDP+Class+for+Blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="140" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMm9l2dUWjkuDqDsLxBRP2Po7MRX6iWK8aJ2vRYWZdW9uU-JxppJoH9_vxaEQo2KkRaBFSqgmox8xI0h2NDLOoFJFnJfTDxfX9GVie46huYa6PWapaI2SSwtJEQ9nXwZ_fskjSV06MV1DM/s320/MDP+Class+for+Blog.jpg" width="320" /></a></div>
</div>
</td></tr>
<tr><td class="tr-caption" style="text-align: center;">HE's Recent MDP Graduating Class</td></tr>
</tbody></table>
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<div style="border-image: none;">
<span style="font-family: "calibri";">Another observation comes to mind.<span style="mso-spacerun: yes;"> </span>People who love what they do, want to do it
well.<span style="mso-spacerun: yes;"> </span>They want to learn how to gain
skills and advance in their careers.<span style="mso-spacerun: yes;"> </span>I’m
proud of the fact that </span><a href="http://www.hotelequities.com/hotel-management-training.htm"><span style="color: #0563c1; font-family: "calibri";">Hotel
Equities provides training for associates at all levels</span></a><span style="font-family: "calibri";">.<span style="mso-spacerun: yes;"> </span>We encourage growth and reward
achievement.<span style="mso-spacerun: yes;"> </span>Congratulations to the
seventh class of associates who recently completed our Management Development
Program. </span></div>
</div>
</div>
</div>
</div>
</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
<div style="border-image: none;">
<div style="border-image: none;">
<div style="border-image: none;">
<div style="border-image: none;">
<div style="border-image: none;">
<span style="font-family: "calibri";">Do you love your job?<span style="mso-spacerun: yes;">
</span>I challenge you to embrace your passion, pursue every opportunity
available to you, and enjoy a long and prosperous career.</span></div>
</div>
<div style="border-image: none;">
<br /></div>
<div style="border-image: none;">
<div style="border-image: none;">
<span style="font-family: "calibri";">Hospitably,</span></div>
</div>
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<div style="border-image: none;">
<div style="border-image: none;">
<span style="font-family: "calibri";">Coach Fred</span></div>
</div>
</div>
</div>
</div>
</div>
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<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-2299293568292149612016-05-16T11:09:00.001-04:002016-05-16T11:13:45.055-04:00“Tools of a Leader: Consider a Sacrifice Bunt”<br />
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;">I want to share some thoughts
on Hotel Equities’ Value Statement #5, “The greatest leaders are the greatest
servants.”</span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;"><br /></span></span></div>
<div style="margin: 0in 0in 0pt;">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5rs1RRrh7En3RnKIUxp9NcSp036rIyfqCI0hQFA7QaZehGl_RVoKJtOeAAAv7Z5_60KERxMTTT-5usDzB2FjyURfUMMfxY3Ny-wfS3gaqBrZfzeLrlSflUHjt7M-6H40urpo0ALXfyl0Q/s1600/Clemson.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5rs1RRrh7En3RnKIUxp9NcSp036rIyfqCI0hQFA7QaZehGl_RVoKJtOeAAAv7Z5_60KERxMTTT-5usDzB2FjyURfUMMfxY3Ny-wfS3gaqBrZfzeLrlSflUHjt7M-6H40urpo0ALXfyl0Q/s200/Clemson.jpg" width="149" /></a></div>
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;">It’s no secret that I’m a
huge baseball fan. I’ve loved the game for as long as I can remember. Like
many kids, I played Little League and started collecting baseball cards while
growing up in Boston. I also played organized baseball in the Babe Ruth
League, in high school and for two years on a semi-pro baseball team. Now, I am
blessed by getting to enjoy following my grandson Eli White’s career as the
current shortstop for the nationally ranked Clemson Tigers. Baseball is in my
blood.</span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;"><br /></span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-family: "times" , "times new roman" , serif;"><span style="font-size: 12pt;"><span style="font-family: inherit;">L</span></span><span style="font-size: 12pt;"><span style="font-family: inherit;">ike many of you who have had
the opportunity to play organized sports, I’ve learned a lot about leadership
from the game. Consider the sacrifice bunt. Knowing that he will
likely be thrown out and, knowing that his batting average may be negatively impacted
should he not succeed in putting down a near perfect bunt, the batter must put
the ball in play in order to advance the base runner and allow him to be in a
better position to score a run for the good of the team.</span></span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;"><br /></span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt;"><span style="font-family: "times" , "times new roman" , serif;">As leaders, we are often called on to sacrifice our time and efforts to do things that put our team in a better place. The next time you are faced with a leadership decision, consider a sacrifice bunt.</span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-family: inherit;"><br /><span style="font-family: "times" , "times new roman" , serif;"></span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt; line-height: 107%; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><span style="font-family: "times" , "times new roman" , serif;">Hospitably,</span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt; line-height: 107%; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"></span><span style="font-family: inherit;"><span style="font-family: "times" , "times new roman" , serif;"><span style="font-size: 12pt; line-height: 107%; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">F</span><span style="font-size: 12pt; line-height: 107%; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">red Cerrone</span></span></span></div>
<div style="margin: 0in 0in 0pt;">
<span style="font-size: 12pt; line-height: 107%; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><span style="font-family: "times" , "times new roman" , serif;">Chairman & CEO</span></span></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-75538467675258179012016-04-18T16:15:00.001-04:002016-04-18T16:19:30.389-04:00Tools of a Leader: Inspect What You ExpectBefore starting Hotel Equities, I was fortunate enough to work for some of the top firms in the industry. I started with the Sheraton Management Training Program, the best in the business at the time. I learned the basics of hotel management and also had the opportunity to observe my instructors and mentors and learn about leadership and their styles of leadership.<br />
I don’t believe anyone begins a new job with the intention of doing poorly. Good leadership comes into play the very first day on the job and often dictates the level of success of the new team member. To get any job done well, you have to set clear expectations. Then comes the follow up, as expressed in Hotel Equities’ Value Statement #4: “Inspect what you expect.”<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtiAb209VcMtIokQDJ3H4mgox-tPcbPow6Wt-KNdspLf7F1xijbnt6ut6L2ewcGtp73m9t-iXqp13j0_xJoPsMSRQKX-eRXtnAg_4EAzJ2aonMTlDZS2I5McRx1tzj8RtlRUG846_ZnLRZ/s1600/Inspect.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtiAb209VcMtIokQDJ3H4mgox-tPcbPow6Wt-KNdspLf7F1xijbnt6ut6L2ewcGtp73m9t-iXqp13j0_xJoPsMSRQKX-eRXtnAg_4EAzJ2aonMTlDZS2I5McRx1tzj8RtlRUG846_ZnLRZ/s1600/Inspect.jpg" /></a>At Hotel Equities, the leadership team for training recently instituted an onboarding process that brings new general managers and corporate leaders to the corporate office to meet face-to-face with key corporate personnel who serve as coaches. Over a two-day period, they review culture, policy and procedures in a series of meetings but, more importantly, they also begin building relationships with those team members who they will work with in the future. Expectations are defined. Plans for follow-up [inspections] are laid.<br />
Multiple team members will monitor, check in, make calls and generally inspect those expectations set during hiring and onboarding. Follow-up happens, even when things appear to be going well.<br />
For all associates, from housekeepers to vice presidents, we set expectations and inspections for every position and every task in an intentional effort to produce, ‘Excellence in Hospitality’.<br />
<br />
<br />
Hospitably,<br />
Fred Cerrone<br />
Chairman & CEO<br />
Hotel Equities<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-78860010407611447162016-04-04T15:02:00.001-04:002016-04-05T11:44:03.156-04:00Tools of a Leader: Teach Them the Business<br />
<div style="margin: 0in 0in 8pt;">
One of my
favorite leadership coaches, John Maxwell, put it this way, “A leader is one who knows the way, goes the
way and shows the way.” As head
coach of our team of associates, I believe it’s critical that we “Hire an
attitude and teach them the business,” as expressed in our firm’s Value
Statement #3.</div>
<div style="margin: 0in 0in 8pt;">
<img border="0" height="208" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2axnh222xCeBLvLrjiFVVHUKo-sBcFD5DFzOznWIpcrQ0BA1J_rh4YLTIgeIYtfo0W-JJNOaUCipbn5nhoiKtFMqrpKKdKELXxZ-ImxNVZ4dRbvW4q-KZ8j1pMqYfVIadIg5IluTcQ0Te/s320/MDP+Grad+Class+2015.jpg" width="320" /></div>
<div style="margin: 0in 0in 8pt;">
Several
years ago, Hotel Equities began a Management Development Program designed to
grow talent within the company. To
date, six classes, each with five or six members, have completed the classwork.
Over 70 percent of the graduates have moved into bigger, more responsible roles
in the firm.</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
Last fall, we
introduced a Leadership Development Program targeting associates with
multi-unit responsibilities. We tapped
rising stars, under the guidance of our Vice President of Learning & People
Development, to meet for discussions, take on assignments and work with senior
leaders who mentor them in all aspects of the hotel business.</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
As the product of a corporate-sponsored management training program myself, I am committed to supporting and teaching in our training programs because I believe they are vital to our firm’s future.</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
Within our company, opportunities abound daily for each of us to ‘show the way’ and ‘teach the business’. We learned from those who led us. Now it’s our turn to teach the people we lead.</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
<br /></div>
<div style="border-image: none; margin: 0in 0in 8pt;">
Hospitably,</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
Fred Cerrone,</div>
<div style="margin: 0in 0in 8pt;">
Chairman & CEO</div>
<div style="border-image: none; margin: 0in 0in 8pt;">
<span style="font-family: "calibri";"></span><br /></div>
<div style="margin: 0in 0in 8pt;">
<br /></div>
<div style="border-image: none; margin: 0in 0in 8pt;">
<span style="font-family: "calibri";">
</span></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-2630654858999349512015-09-23T13:30:00.001-04:002015-09-23T13:30:12.204-04:00“Tools of a Leader: Hire an Attitude”<br />
<div style="border-image: none; margin: 0in 0in 0pt;">
When my Executive Assistant met this young man, he was
waiting tables at a local casual restaurant. She and her husband noticed
something different immediately. It wasn’t just his engaging smile,
pleasant conversation or attention to the details of serving their meals, it
was his positive attitude. </div>
<div style="border-image: none; margin: 0in 0in 0pt;">
<br /></div>
<div style="border-image: none; margin: 0in 0in 0pt;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPsZxMpJQN0dZfoeE7X3wZk_zFOhn3fvtAfDmqBefHU_V2WF2TeTUFrDkLKT3e2f9860-pY8fIc0206pjmDg01i6UC1HV3ABDPcnO8q5gsqOJ3AFJbkKXRH_nOSnvCXav7C5_YZDpg3LaI/h120/Post+it.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" class="nm-O-x" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPsZxMpJQN0dZfoeE7X3wZk_zFOhn3fvtAfDmqBefHU_V2WF2TeTUFrDkLKT3e2f9860-pY8fIc0206pjmDg01i6UC1HV3ABDPcnO8q5gsqOJ3AFJbkKXRH_nOSnvCXav7C5_YZDpg3LaI/h120/Post+it.jpg" style="height: 120px; left: 0px; top: 0px; transform: rotate(0deg); width: 120px;" width="320" /></a></div>
<div style="border-image: none; margin: 0in 0in 0pt;">
She encouraged him to apply for a position at one of our
local hotels. The General Manager of the hotel hired him because of his
attitude and taught him to be a front desk associate. Two years later, he
was honored at the hotel brand’s national conference as an Associate of the
Year for the entire brand, which numbered some 500+ properties
nationwide. “Hire an attitude and teach them the business.” It’s
value statement #3 for Hotel Equities.</div>
<div style="border-image: none; margin: 0in 0in 0pt;">
<br /></div>
<div style="border-image: none; margin: 0in 0in 0pt;">
I’ve experienced similar stories time and again throughout
my career. Find a person with a positive attitude who has a servant
heart, enjoys working with people and wants to make a difference, and chances
are you have found someone who will be successful in our industry. </div>
<div style="border-image: none; margin: 0in 0in 0pt;">
<br /></div>
<div style="border-image: none; margin: 0in 0in 0pt;">
We can
teach that person to work the mechanics of the front desk, how to sell rooms,
or even manage a hotel. And we’ll gain an outstanding associate who will
take excellent care of our guests.</div>
<div style="border-image: none; margin: 0in 0in 0pt;">
<br /></div>
<div style="margin: 0in 0in 0pt;">
Attitude doesn’t register on a resume, but it shines in a
face-to-face interview.</div>
<div style="margin: 0in 0in 0pt;">
<br /></div>
<div style="margin: 0in 0in 0pt;">
A positive attitude is one of the most important keys to
success. I am reminded of one of my favorite quotes, “Minds are like
parachutes; they only work when they are open”.</div>
<div style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;"></span><br /></div>
<div style="margin: 0in 0in 0pt;">
Hospitably,</div>
<div style="margin: 0in 0in 0pt;">
Fred Cerrone </div>
<span style="font-family: Calibri;">
<div style="margin: 0in 0in 0pt;">
<span style="font-family: Times New Roman;">
</span></div>
</span><br />
<div style="margin: 0in 0in 0pt;">
<br /></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-24993034953144199652015-08-17T17:19:00.001-04:002015-08-17T17:19:36.557-04:00Tools of a Leader: Casting a Vision<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3tsxvPBZBA4iYMpE93SC_X3ZgQIG8P538sPZe9oaFD6Gmydq41PbPZXGOoNpr4TvkkAqQk_eCybVfj6aFoJwjaiifnQOlbUUGsIlBBtjqVHF6mVvjE4f7QpkQDPaxd59aDlFocHiPrmAR/s1600/vision.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="150" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3tsxvPBZBA4iYMpE93SC_X3ZgQIG8P538sPZe9oaFD6Gmydq41PbPZXGOoNpr4TvkkAqQk_eCybVfj6aFoJwjaiifnQOlbUUGsIlBBtjqVHF6mVvjE4f7QpkQDPaxd59aDlFocHiPrmAR/s200/vision.jpg" width="200" /></a></div>
<span style="font-family: Calibri;">The Hotel Equities’ Vision Statement clearly proclaims,
“Excellence in Hospitality” at the top of our corporate Commitment Card, now
carried by more than 1,500 associates. <o:p></o:p></span><br />
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">As leaders, after we identify a worthy vision, we must cast
the vision for our teams. We must also articulate the vision, repeatedly,
so that our associates know where we are going and what we have to
accomplish. We must make the vision compelling enough so that it becomes
a call to action. <o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Do you recite your firm’s vision to your team on a regular
basis? If not, “vision leakage” will occur and your team will not function at
its optimum capacity.<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Be bold…..share the vision…..give direction….help connect
the dots for your team. Don’t let your team wander and lose
focus. Be the leader you are called to be. <o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Encourage your team and remind them of the progress they are
making to achieve their goals. <o:p></o:p></span></div>
<o:p><span style="font-family: Calibri;"> </span></o:p><br />
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Hospitably,<o:p></o:p></span></div>
<span style="font-family: Calibri;">Fred Cerrone <o:p></o:p></span><br />
<span style="font-family: Calibri;">Chairman & CEO<br />
</span><a href="http://r20.rs6.net/tn.jsp?f=001snuoHgXjw4EfDXW31X4qtMQFT03Qa7SjP6aDeznPURldY6rhpsJBAbPy4BANL9lQKahOETNsnSrMcrTKCyE6Rux10j9JQhoyklfhRwRSD8RV1bPtlDkNaPCU_urocwE8DfT5Y3Jo3MvllCJ1diYHoR4-jhKDFadWdNQsdBDHj9TbuuX3bCdrEw==&c=oc9uD6Fr88F3zLtF5bdYDPNMA2y_D0-yqnrmjtfva3dLstDJExNJTg==&ch=xvPcAt397Jdm-Fvn42JDcaBBgcHLt5SiR8feCA3UXZzmR6WQRtsvxQ==" target="_blank"><span style="color: #0563c1; font-family: Calibri;">Hotel Equities</span></a><o:p></o:p><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-77162602307082934442015-06-17T10:18:00.002-04:002015-06-17T10:19:41.692-04:00Tools of a Leader: Brainstorming<div style="text-align: justify;">
One of my all-time favorite
leadership tools is brainstorming. Defined, it is a process for
generating ideas and solutions through intensive and, often, freewheeling group
discussion. The process begins with the participants feeling free to
express their thoughts without reprisal. </div>
<div class="MsoNormal" style="margin: 0in 0in 0pt; text-align: justify;">
</div>
<div class="MsoNormal" style="margin: 0in 0in 0pt; text-align: justify;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0AXD5VTlw-d7dNV0Z6vaDT3BjxbN6O7Zv4bwJRMjr_2cMuq09jmNo6fCh15aU_1xc_J2V_3MvZqzJ1RPjwWxjjLeeADgnV1NIkEYW5XSTjNtiDFEDjW-eOq7M0wTTD5qZ34maPiMCuDG0/s1600/brainstorming-writing.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0AXD5VTlw-d7dNV0Z6vaDT3BjxbN6O7Zv4bwJRMjr_2cMuq09jmNo6fCh15aU_1xc_J2V_3MvZqzJ1RPjwWxjjLeeADgnV1NIkEYW5XSTjNtiDFEDjW-eOq7M0wTTD5qZ34maPiMCuDG0/s1600/brainstorming-writing.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0AXD5VTlw-d7dNV0Z6vaDT3BjxbN6O7Zv4bwJRMjr_2cMuq09jmNo6fCh15aU_1xc_J2V_3MvZqzJ1RPjwWxjjLeeADgnV1NIkEYW5XSTjNtiDFEDjW-eOq7M0wTTD5qZ34maPiMCuDG0/s200/brainstorming-writing.jpg" width="190" /></a><br />
Assembling the thoughts and
ideas of creative and engaged people who have a stake in the success of an
organization can be a powerful and rewarding experience. Every
participant is encouraged to suggest as many ideas as possible, no matter how
improbable or outlandish. Analysis, discussion and critique follow after
the brainstorming is completed. Then the leader must guide the group to
next steps. <o:p></o:p><br />
<div style="text-align: justify;">
</div>
<div class="MsoNormal" style="margin: 0in 0in 0pt; text-align: justify;">
We brainstormed in one breakout
session during our recent company conference. Small groups of seasoned
general managers and directors of sales shared ideas for projects in which our
hotels can engage and give back to their communities. They identified
nearly 100. After the session, the leaders compiled a master list
entitled Community Service Opportunity Ideas and distributed it as a
valuable resource for all of our hotels.<o:p></o:p></div>
<div style="text-align: justify;">
</div>
<div class="MsoNormal" style="margin: 0in 0in 0pt; text-align: justify;">
Brainstorming gives everyone an
opportunity to contribute and the group benefits from the collective
wisdom. If you haven’t used this tool lately, I highly recommend it.<o:p></o:p></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
</div>
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
Hospitably,<o:p></o:p></div>
Fred Cerrone <o:p></o:p></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-86111166302887553102015-04-23T10:23:00.001-04:002015-04-23T10:25:08.880-04:00Tools of a Leader: Discipline<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPCqgAYnJcz0IT2SzcuqUNvL25hBvh0dBB_sn120dOICX71lSF8SW_2gty20QmZlN78fTTOeUO78OsdIR0kZnSDbvK7C6WPzi9gjWxa9RMf6Z6bUXlse2F21c33oVaFQ1KCSLgkO8iZNc3/s1600/Fred+&+Eli.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPCqgAYnJcz0IT2SzcuqUNvL25hBvh0dBB_sn120dOICX71lSF8SW_2gty20QmZlN78fTTOeUO78OsdIR0kZnSDbvK7C6WPzi9gjWxa9RMf6Z6bUXlse2F21c33oVaFQ1KCSLgkO8iZNc3/s1600/Fred+&+Eli.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPCqgAYnJcz0IT2SzcuqUNvL25hBvh0dBB_sn120dOICX71lSF8SW_2gty20QmZlN78fTTOeUO78OsdIR0kZnSDbvK7C6WPzi9gjWxa9RMf6Z6bUXlse2F21c33oVaFQ1KCSLgkO8iZNc3/s1600/Fred+&+Eli.jpg" height="320" width="240" /></a><br />
<br />
One of my mentors, John Maxwell, put it this way, “Discipline is doing what
you really don’t want to do, so that you can do what you really want to do. It’s paying the price in the little things,
so that you can buy the bigger thing.” <br />
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt; mso-layout-grid-align: none; tab-stops: 3.0in;">
When I went back to school to earn a master’s degree at the age of 62, it
was one of the most difficult things that I have ever done. I did it because I wanted to set a good
example for my grandchildren and associates, and I wanted to keep my mind
disciplined and sharp. The sacrifices
made and the time invested have paid dividends beyond my expectations.<o:p></o:p></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
To be successful as a leader
requires discipline in many areas. One that always brings good results is
spending quality time with new hires. Setting clear expectations and
giving proper training to associates when they first come on board pays
tremendous benefits as these rookies grow and mature into top talent and highly
effective team members.<o:p></o:p></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
A living example of discipline in
action is my grandson, Eli White. Years of disciplined, focused practice
from little league through high school, led to a college scholarship and a
current role as the starting shortstop on the Clemson University baseball team.
To keep his spot and to prepare for the next opportunity, his discipline
continues with daily workouts and practice, in addition to college classes.<o:p></o:p></div>
<br />
I am
so proud of Eli for both his baseball and classroom achievements. I am equally
proud of each of our hotel team members who utilize their training and skills
to take great care of our guests. A winning formula for success in almost any
venture is the utilization of gifts and talents to accomplish worthwhile things
by making a difference in the lives of others.<br />
<br />
Hospitably,<br />
Fred Cerrone<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-13141800098306131472015-03-23T08:56:00.000-04:002015-03-25T09:20:35.268-04:00Tools of a Leader: The Power of Teamwork <div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-nW1vM22uHBr3tOVlAq8lFu21JozKZW5ODgan67TZ5zB3mkR_aVg_b1JbcVkuCLCGJlIxOsv-B4xKrFAtNIN6hsHCHY6Bvjq2MneuLuyr0wN0cdZdXZ5DhwIk8J4jAPmsb6HSbhqDmQ2P/s1600/March+Madness.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-nW1vM22uHBr3tOVlAq8lFu21JozKZW5ODgan67TZ5zB3mkR_aVg_b1JbcVkuCLCGJlIxOsv-B4xKrFAtNIN6hsHCHY6Bvjq2MneuLuyr0wN0cdZdXZ5DhwIk8J4jAPmsb6HSbhqDmQ2P/s1600/March+Madness.jpg" height="126" width="200" /></a></div>
<span style="font-family: Calibri;"></span><br />
<span style="font-family: Calibri;">It’s <i>March Madness </i>again<i> </i>in the world of
college sports. Have you completed your basketball bracket?
Will your teams play in the Final Four?</span><br />
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Winning games is all about teamwork. You’ve probably
seen the word TEAM spelled out as an acronym:<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt 0.5in;">
<span style="font-family: Calibri;"><b>T</b>ogether<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt 0.5in;">
<span style="font-family: Calibri;"><b>E</b>veryone <o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt 0.5in;">
<span style="font-family: Calibri;"><b>A</b>chieves<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt 0.5in;">
<span style="font-family: Calibri;"><b>M</b>ore</span><span style="font-family: "Calibri","sans-serif"; font-size: 11pt; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-US;"><br clear="all" style="page-break-before: always;" />
</span></div>
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">I often use sports analogies in teaching situations because
most people can relate to them quickly. They understand the concept that
a winning team is one that fully utilizes the gifts and talents of each team
member in a unified fashion for a common good. When that happens,
everyone benefits. <o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">If a highly-talented team underachieves, it is usually due
to poor team chemistry. We call it “team chemistry” but what it really
amounts to is the under-utilization of everyone’s gifts. Instead, one,
two or more players may selfishly choose to demonstrate their gifts and talents
for personal gain rather than playing for the benefit of the overall team.
Coaches must often remind their players of the power of the team concept.
<o:p></o:p></span></div>
<br />
<span style="font-family: "Calibri","sans-serif"; font-size: 11pt; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;">As
a leader, it is important that you teach your associates to fully comprehend
and employ the power of the teamwork.</span><br />
<span style="font-family: "Calibri","sans-serif"; font-size: 11pt; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;"></span><br />
I hope you win your pool!<br />
<br />
<span style="font-family: "Calibri","sans-serif"; font-size: 11pt; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;">Hospitably,</span><br />
<span style="font-family: "Calibri","sans-serif"; font-size: 11pt; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin;">Fred Cerrone</span><div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-45979224598510980922015-02-16T19:51:00.001-05:002015-02-18T10:20:16.269-05:00Tools of a Leader: Integrity<span style="font-family: Calibri;">Hotel Equities’ Value Statement #10 reads: “Having integrity
is doing the right thing when no one is looking.” In order to lead, you
must not only earn the respect of your followers, but you must lead with
honesty and authenticity to build a strong level of trust.<o:p></o:p></span><br />
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Consider the recent example of the little league baseball
team stripped of its U.S. World Series Championship title because the coaches
brought in players from outside the district’s official boundaries. The
hard-working boys played by the rules and won the tournament, only to be
disqualified because of the lack of integrity of the adult leaders. </span><br />
<span style="font-family: Calibri;"><o:p></o:p></span> </div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEix8MfRScVy-7dLq3QcE_enXD8YutrOXL6VaLf7O_ag7yHoTubGKz3uGEj8yV4c9bSrW8ZyQde0_AyI8zVel_V678l66a38WtwZZnrW1hdxciIesGEMv3E_PlNDNyyB4S-qzIS6KNgyieNj/s1600/Championship.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEix8MfRScVy-7dLq3QcE_enXD8YutrOXL6VaLf7O_ag7yHoTubGKz3uGEj8yV4c9bSrW8ZyQde0_AyI8zVel_V678l66a38WtwZZnrW1hdxciIesGEMv3E_PlNDNyyB4S-qzIS6KNgyieNj/s1600/Championship.jpg" /></a></div>
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Integrity in the workplace is just as important as it is on
the playing field. A leader in the hospitality industry demonstrates
his/her integrity during interactions with peers, colleagues and subordinates,
as well as with the general public.<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Whether it is the housekeeper vacuuming under the bed daily,
even when she can’t see any dust or the General Manager paying for snacks from
his/her pocket and not petty cash, leading by example sets the foundation for
appropriate and honest workplace behavior.<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">As a leader, you earn the trust of your followers through
your demonstrations of integrity. Your team must trust you before they
will follow you. Your followers will know if you have done the right
thing, even though they were not looking. <o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Albert Einstein said, “Whoever is careless with the truth in small matters cannot be trusted with important matters.”<o:p></o:p></span></div>
<br />
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Hospitably,</span></div>
<div class="MsoNormal" style="margin: 0in 0in 0pt;">
<span style="font-family: Calibri;">Fred Cerrone<o:p></o:p></span></div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-12905524626339674782015-01-27T09:23:00.001-05:002015-01-28T10:15:13.417-05:00Do you love what you do?<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNH8lBIar0B8ByiaDRBpB2IpLb-FTWdnxMQqJtVZ6DGzvkGxVLa9kiQEzZ2Ma0Lx9VsgOIgrOh-EQ0t1X1AcLP3WVileF9bnqKmCRvb8_6UMQ-uv2okF-UOb237U1Sx6A4tpZC3exvAA1m/s1600/do-what-you-love.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNH8lBIar0B8ByiaDRBpB2IpLb-FTWdnxMQqJtVZ6DGzvkGxVLa9kiQEzZ2Ma0Lx9VsgOIgrOh-EQ0t1X1AcLP3WVileF9bnqKmCRvb8_6UMQ-uv2okF-UOb237U1Sx6A4tpZC3exvAA1m/s1600/do-what-you-love.jpg" height="137" width="200" /></a></div>
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I love what I do!<br />
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I always look forward to the start of the year as we
cast a vision and set goals and strategies in preparation for the exciting
months ahead. It’s a time of great expectation for our team.<o:p></o:p></div>
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My career in hospitality spans more than four
decades. The hotel industry has given me an opportunity to do something
significant with my life and, hopefully, make a difference.<o:p></o:p></div>
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From desk clerk to general manager to CEO, my career
has provided me with unique opportunities to influence the people whom I have
encountered: guests, associates, vendors and owners. Our associates are
especially important to me. I consider them teammates and a key ingredient in
our team’s success.<o:p></o:p></div>
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As the company’s Chairman and CEO, I’m also the Head
Coach of more than 1,000 team members at our fast-growing company. We’re
proud of the fact that we hire selectively, provide great tools and training,
and put our team members to work in excellent facilities that are located
strategically throughout the country. As a result of our core values and
practices, such as our general managers holding daily team huddles in which
they review our value statements, our company culture is the envy of the
industry. Each associate plays an important role in our success.<o:p></o:p></div>
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As we continue to grow Hotel Equities, we are
looking to add new team members, with great attitudes and who want to
participate in an exciting career journey. We want associates who are
committed to excellence and want to make a difference in their own lives and
the lives of those they come in contact with as a result of their daily
interactions. We want team players who are excited to come to work every
day because, like me, they love what they do.<o:p></o:p></div>
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If you know someone who would enjoy becoming a part
of something new and exciting, have them contact us at: <a href="mailto:careers@hotelequities.com"><span style="color: windowtext;">careers@hotelequities.com</span></a>.<o:p></o:p></div>
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Hospitably,<o:p></o:p></div>
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Fred Cerrone<o:p></o:p></div>
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<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-584469461535142492014-12-22T09:39:00.000-05:002014-12-22T10:12:44.921-05:00'Tis the Season<div class="separator" style="clear: both; text-align: center;">
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Today’s crisp chill in the air feels just right, for after all, <em>‘tis the season</em>. <em>‘Tis the season</em> for friends and family to gather and most importantly, to focus on the true meaning of Christmas.</div>
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<em>‘Tis the season</em> for events and gatherings that build camaraderie with neighbors, co-workers, colleagues and business associates as well. Our annual Hotel Equities’ Open House brought together an eclectic group of people who enjoyed a festive time.</div>
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This year, our entire family, including our six grandchildren, will spend time at a Costa Rica beach resort where we’ll have time to strengthen our relationships and share stories that help us know where we’ve been and who we are.</div>
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If we are not careful, Christmas can also be one of the most stressful and hectic times of the year. It’s easy to get caught up in the busyness of attending events and buying gifts that the holiday always demands. My personal challenge, and one that I share with you, is to keep things in perspective this year.</div>
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<em>‘Tis the season</em> to remember the real reason for Christmas: celebrating the birth of Jesus Christ. When we focus on Jesus, God’s precious gift to all people, we can experience heavenly peace, unconditional love and complete joy. That’s my wish for you.</div>
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Merry Christmas!</div>
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Fred Cerrone</div>
<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-5630613809342603103.post-23877478207221724022014-11-04T16:45:00.001-05:002014-11-04T16:46:09.476-05:00Do You Have the Courage to Honor Your Convictions?<div class="separator" style="clear: both; text-align: center;">
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Like many of us, I once forgot what day it was and visited a Chick-fil-A on a Sunday morning, only to be reminded that they were closed. I admit to being a bit frustrated at first, to be denied the goods from my favorite fast food restaurant. My first reaction was followed by surprise that the company would close on such an important day for restaurant sales.<br />
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I have since learned that the sales achieved in six days, at the average Chick-fil-A, far exceed what most of its competitors average in seven days. <br />
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Truett Cathy, founder of Chick-fil-A, and I would never meet, but his sacrificial decision to value his faith and worship ahead of profits has been an inspiration to me. His witness of the priorities in his life has impacted millions of people who have driven past his closed restaurants. He touched more people by that one decision than many pastors will reach in a lifetime.<br />
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I have to admit that I have given much thought over the years as to how I might replicate Cathy’s model within the hotel business. I concluded that it would be difficult to ask guests to vacate their hotel rooms for the day in order for me to follow his lead. Having said that, his example has challenged me to think of other ways I could express my faith as a part of my business.<br />
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Cathy died recently at the age of 93. It's tempting to describe him as another rags-to-riches American financial success story. But if that's all we remember, we'll miss the most important lesson he tried to teach us: that the more difficult our obedience, the greater the reward. <br />
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I don't know how much Truett Cathy's decision to close Chick-fil-A on Sundays cost his company's bottom line, but I do know that his sacrificial commitment to honor God touched me and countless others. <br />
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What difficult decision is God asking you to make? <br />
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Hospitably,<br />
Fred Cerrone<div class="blogger-post-footer">For more information on Hotel Equities....please visit us at www.hotelequities.com</div>Unknownnoreply@blogger.com0