Monday, June 3, 2013

Making a Distinct Difference in People’s Lives

Hotel Equities’ Culture Statement appears on our company commitment card and reads as follows: “A legendary lodging company making a distinct difference in people’s lives.”  It provides both inspiration and direction to our associates as they go about their daily work. But, I’m happy to say, the spirit of the statement goes far beyond the walls of our hotels.

When the recent tornado struck Moore, Oklahoma flattening homes, wiping out businesses and changing many lives forever, our team of associates at the Comfort Inn in Martinsville, Virginia decided that they wanted to help.  Under the leadership of General Manager, Scott Wilson, the hotel connected with three local organizations, the American Red Cross, God’s Pit Crew and the Rotary club, to send needed supplies to the disaster survivors.  The hotel served as the single collection point.  Donations, including everything from bottled water to dog food, came from the community, the associates, and even hotel guests.
I’m proud of Scott and his team for seeing an opportunity and taking action to help people in need.  His team set an example by leading a community-wide effort to make a distinct difference.   
From food drives to clothing donations, each of our hotels finds unique ways to give back to their communities.  I’ll share more stories in future blogs, but I’d love to hear from you.  What are you doing to make a difference?

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Welcome to Fred Cerrone's Blog

Welcome to “Stuff Worth Sharing”! It is our hope that this blog will help you to know more about our Founder & Chairman, Fred Cerrone, as well as gain some insight into his vision and dreams for Hotel Equities. We welcome your feedback as well as any topics that you would like Fred to cover. Thanks for all you do to help make Hotel Equities a success!

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